The Personality Lab
Deep dives, type breakdowns, and the psychology behind why you are the way you are. No fluff. Just the truth.
Scientific Personality Test: What Makes a Test Scientifically Valid?
Science
Scientific Personality Test: What Makes a Test Scientifically Valid?
Not all personality tests are scientific. Learn which tests have real psychometric validation and which are marketing disguised as psychology.
By Francesco Zuppichini, Francesco Cicala
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Why MBTI Is Wrong: The Problems No One Talks About
Science
Why MBTI Is Wrong: The Problems No One Talks About
A deep dive into why MBTI is wrong according to science—from binary thinking errors to failed predictions—and what actually works for understanding personality.
By Francesco Zuppichini, Francesco Cicala
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Soultrace 3.0: The Trait Model 🚀
Science
Soultrace 3.0: The Trait Model 🚀
Soultrace 3.0 introduces a latent trait model that infers 8 psychological traits before computing colors. Better accuracy, response style correction, and psychologically grounded results.
By Francesco Zuppichini, Francesco Cicala
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How SoulTrace Works
Science
How SoulTrace Works
Discover how SoulTrace's adaptive personality test uses psychological traits and smart question selection to deliver personalized insights into your personality.
By Francesco Zuppichini, Francesco Cicala
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